OIS AGENCY
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OIS Agency is a professional football management agency representing athletes across Europe and beyond. Their focus is on career strategy, contract negotiation, transfer planning, and personal brand development, ensuring each player reaches their maximum potential on and off the pitch.
01. CHALLENGES
Unclear Service Structure
The original site didn’t present services in a digestible way, making it difficult for players and clubs to understand how OIS could support them.
Low Visual Credibility
Inconsistent layout, typography, and spacing weakened trust - crucial in a professional sports management context.
Limited Talent Presentation
Player profiles lacked hierarchy and detail, making achievements, stats, and strengths harder to evaluate.
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02. Approach
User-Intent Architecture
We reorganized content around what a visitor needs first - who OIS is, who they manage, and how to contact.
Modern Editorial Layout
We adopted clear spacing rules, cinematic visuals, and bold headlines to communicate confidence and expertise.
Conversion-Driven ANIMATIONS
Subtle animations, hover states, and scroll cues guide the user toward navigating talent and initiating contact.
03. Outcome
Elevated Brand Perception
The redesign positions OIS as a premium, trustworthy management agency in a competitive space.
Improved Talent Discoverability
Better hierarchy and visual storytelling allow visitors to quickly identify strengths and career highlights.
Stronger Engagement Flow
Streamlined navigation and clearer messaging reduce friction and increase contact initiation confidence.
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